Calculate conversion rates for marketing campaigns and website optimization with this simple tool.
Conversion rate is the percentage of users who complete a desired action on your website, such as making a purchase or filling out a form. It's a crucial metric for measuring the effectiveness of your marketing campaigns and website optimization strategies. According to a study by the EPA, a well-designed website can increase conversion rates by up to 200%.
The conversion rate formula is: (Number of conversions / Total number of visitors) x 100. For example, if you have 1000 visitors and 50 conversions, your conversion rate is 5%. This metric is essential for businesses to evaluate the success of their online marketing efforts and make data-driven decisions.
A high conversion rate indicates that your website is effectively persuading visitors to take the desired action. This can lead to increased revenue, improved customer acquisition, and enhanced brand reputation. As noted by Wikipedia, conversion rate optimization is a systematic process to increase the percentage of website visitors who complete a desired action.
| Visitors | Conversions | Conversion Rate |
|---|---|---|
| 1000 | 50 | 5% |
| 5000 | 200 | 4% |